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Calcimator

Ad Insertion Calculator

Calculate ad breaks, timing, and CPM revenue per episode.

Inputs

min
$
$

Results

Revenue per Episode

$450

Total Ad Breaks4
Mid-Roll Breaks2
Total Ad Time165 sec
Ad % of Episode6.1%
How to Use This Calculator
  1. Enter your episode duration in minutes — this determines how many mid-roll positions are available.
  2. Set your Pre-Roll CPM and Mid-Roll CPM rates (mid-roll typically commands a higher rate).
  3. Enter your average Downloads per Episode within 30 days of release.
  4. Review Revenue per Episode and Total Ad Breaks to evaluate whether your current ad load is optimal.
  5. Use this to negotiate rates with sponsors or set expectations for dynamic ad insertion platforms.
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