Newsletter ROI Calculator

Calculate subscriber value from engagement and conversion metrics.

Subscriber Count

Open Rate

Click Rate (of opens)

Conversion Rate (of clicks)

Avg Order Value

Tab to move between fields

Revenue per Send

$52.8

Revenue per Subscriber$0.01

Annual Revenue (weekly)$2,745.6

Subscriber LTV (18 mo)$0.78

Conversions per Send2.64

Revenue Per Email$0.01

How to Use This Calculator

Enter Subscriber Count, Open Rate, and Click Rate (of opens).
Set Conversion Rate (of clicks) and Avg Order Value.
Review the Revenue per Send ($) result.
Use Revenue per Subscriber ($) and Annual Revenue (weekly) ($) to inform your decision.

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