Email Marketing ROI Calculator
Calculate revenue per email and overall email marketing ROI.
Inputs
%
%
%
$
$
Results
Email Marketing ROI
362%
Monthly Revenue$924
Revenue Per Email Sent$0.01
Monthly Conversions12.3
Cost Per Conversion$16.23
Annual Subscriber Value$1.11
Clicks Per Campaign77
How to Use This Calculator
- Enter your monthly email platform cost and campaign production cost.
- Input the number of emails sent, open rate (%), and click rate (%).
- Set the conversion rate (%) and average revenue per conversion.
- Review the campaign ROI, revenue per email sent, and cost per conversion.
- A/B test subject lines to improve open rate — a 1% open rate gain directly increases ROI.
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