Flower Shop Revenue Calculator
Monthly revenue from walk-in, event, and delivery channels.
Inputs
%
Results
Monthly gross revenue
$49,836.00
≈ 5 years of state college
Monthly net revenue$49,076.00
Annual gross revenue$598,032.00
Annual net revenue$588,913.00
Walk-in revenue/month$21,434.00
Event revenue/month$10,000.00
Delivery revenue/month$15,588.00
Wire service net/month$2,055.00
Walk-in channel %43%
Event channel %20.1%
Delivery channel %31.3%
How to Use This Calculator
- Enter Walk-in customers/day, Avg walk-in sale ($), and Operating days/week.
- Set Events/month, Avg event revenue ($), and Delivery orders/day.
- Adjust Avg delivery order ($), Wire orders/week as needed.
- Review the Monthly gross revenue ($) result.
- Use Monthly net revenue ($) and Annual gross revenue ($) to inform your decision.
How the result changes with Operating days/week
| Operating days/week | Monthly gross revenue |
|---|---|
| 1.6 | $22,687.00 |
| 3.1 | $31,942.00 |
| 4.9 | $43,049.00 |
| 6.4 | $52,304.00 |
What each input means
- Walk-in customers/day
- Average daily walk-in retail customers.
- Avg walk-in sale ($)
- Average transaction value for walk-in customers.
- Operating days/week
- Days open per week.
- Events/month
- Weddings, corporate events, and parties per month.
- Avg event revenue ($)
- Average revenue per event contract.
- Delivery orders/day
- Daily orders for local delivery.
- Avg delivery order ($)
- Average value of delivery orders.
- Wire orders/week
- Weekly orders from FTD, Teleflora, or similar wire services.
- Avg wire order ($)
- Average value of incoming wire service orders.
- Wire service fee %
- Percentage fee charged by wire service (typically 20–30%).
What each result means
- Monthly gross revenue
- Total monthly revenue before wire service fees.
- Monthly net revenue
- Revenue after wire service fees.
- Annual gross revenue
- Projected yearly gross revenue.
- Annual net revenue
- Projected yearly net revenue.
- Walk-in revenue/month
- Monthly revenue from walk-in retail sales.
- Event revenue/month
- Monthly revenue from event contracts.
- Delivery revenue/month
- Monthly revenue from delivery orders.
- Wire service net/month
- Wire service revenue after fees.
- Walk-in channel %
- Walk-in sales as percentage of gross revenue.
- Event channel %
- Events as percentage of gross revenue.
- Delivery channel %
- Delivery as percentage of gross revenue.
How this is calculated
Worked example, using the default values
- Identify Input Parameters4 parametersWalk-in customers/day = 15, Avg walk-in sale ($) = 55, Operating days/week = 6, Events/month = 4 = 10 input(s) provided
- Calculate Monthly gross revenueMonthly gross revenue = monthlyWalkIn + monthlyEvents + monthlyDelivery + monthlyWireGross49836 = $49,836
- Calculate Monthly net revenueMonthly net revenue = monthlyWalkIn + monthlyEvents + monthlyDelivery + monthlyWireNet49076 = $49,076
- Calculate Annual gross revenueAnnual gross revenue = monthlyGrossRevenue * monthsPerYear598032 = $598,032
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